Integrate WhatsApp with flexible APIs and software.

Reach customers on WhatsApp with unrivaled scale and connectivity. Take advantage of the WhatsApp Business Platform and build any personalized customer engagement solution with trusted APIs, software, and first-party customer data.

Software and APIs to meet any of your customer engagement needs.

Transactional Messaging

Send one-way WhatsApp messages with an API for alerts and notifications, promotions, and marketing messages.

Conversational Messaging

Use WhatsApp for conversations with a single API for customer care and conversational commerce.

Contact Center

Serve customers with personalized experiences over WhatsApp, or other popular channels like email, voice, SMS, and more.

Mobile Sales Engagement

Build lasting customer relationships on any channel with a programmable, mobile-first application for sales teams.

Personalized Communications

Own your data and deliver highly targeted, personalized communications across WhatsApp and any other channel.

Account Verification

Fight fraud and build customer trust by verifying users over WhatsApp, SMS, voice, email, push, and OTPs.

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